Who We Are

Providers of

Advertising and

Public Relations

that Get Results

with Flexibility

and Energy


Our History

Bynums Marketing & Communications, Inc. was created in 1985 by a husband and wife team, Russell & Kathy Bynum. The agency is located in downtown Pittsburgh at 301 Grant Street, Suite 270, Pittsburgh, PA 15219.


For over 39 years, our agency has provided marketing consulting plus a variety of support services, including graphic design, copywriting, idea generation, and more. Whatever your level of need,


Bynums is available to help your company soar. We help clients build strong brands at the community, regional, and national levels, enabling them to increase sales and profits. We have helped companies across numerous industries – from banking and healthcare entities to clothing and aviation corporations.

Our Team

Russell L. Bynum

Russell L. Bynum


Russell Bynum is President/Creative Director of Bynums Marketing & Communications, Inc. Along with wife Kathy, Russell leads this 38-year-old advertising and public relations agency that specializes in helping organizations reach out to youth, seniors, families, African Americans, and ethno-diverse populations.  Russell oversees branding and design work, coordinates creative services, and assists clients with crisis public relations.  Russell has helped companies across numerous industries – from banking to aviation.

With over 42 years of experience, Russell is known for infusing established companies with new, profit-generating ideas and helping new organizations emerge successfully.  He has consulted for companies such as UPMC Health Plan, Capital Blue Cross, American Eagle Outfitters and others.  Clients trust Russell to enliven their brands and provide marketing solutions.

Beyond the workplace, Russell is as Chairman of FLM-Haiti. Russell has served on numerous boards including the African American Council on the Arts, Daniel’s Den (a cancer outreach ministry) the Pittsburgh Advertising Federation, and others. Russell is the Sunday School Superintendent of Brown Chapel A.M.E. Church, and he is an ordained local deacon in the A.M.E. Church.

Kathy J. Bynum

Kathy J. Bynum

Vice President

Kathy Bynum is Vice President of Bynums Marketing & Communications, Inc. where she is responsible for branding, marketing planning, idea development, and writing. Kathy has provided services for a variety of clients including PNC Bank, the Allegheny County Housing Authority, Johnson Controls World Services, Pennsylvania Council on the Arts, Familylinks, Cornerstone Television Network, Highmark, UPMC Health Plan, and others. She is a graduate of Duquesne University with a Bachelor of Science degree in Business Administration and a concentration in Marketing.

Kathy and her husband, Russell, have led workshops including: “How to Increase Your Advertising Response,” “Marketing to the Minority Community,” “Power PR,” and “Low Cost Marketing.”

Crystal L. Bynum

Crystal L. Bynum

Communications Consultant

As a consulting at Bynums Marketing and Communications, Inc., Crystal Bynum works with businesses looking for a strategic marketing approach that will launch or sustain company growth. She uses her sales, marketing, television broadcasting, and PR expertise to help companies make smart decisions that match their long-term goals. Beyond Crystal’s daily roles, she has been applauded for leading interactive workshops that are candid, personal, and practical.

Crystal Bynum has a degree in Communications (Broadcasting and Electronic Media) and a Master’s in Organizational Leadership from Geneva College.

Barrington Ratliff

Barrington Ratliff

Graphic Designer

Barrington is skilled in creating brand identities, including logo concept designs, pre-press printing, production, and print management. His skill set includes: Typography, Digital Illustration, Photography, Concept and Layout, Advertising Design, Branding, Packaging Graphics, Website Design, Communication Design, Information Graphics, Adobe Creative Suite: Photoshop, Illustrator, InDesign, Lightroom, and Bridge. Digital Table Programs: Krita and Sketchbook Pro. Microsoft Products: Office, PowerPoint, Excel, and Outlook. Shirts, and website.

Dr. Barry Ratliff

Dr. Barry Ratliff

Community Outreach

Barry Ratliff has been providing services for Bynums Marketing & Communications, Inc. for approximately years, helping with community outreach and engagement. He has provided outreach for educational organizations, community service organizations, events, and various other projects. Barry has a master’s degree in business and is experienced in reaching the African American community, educators, and faith-based organizations.

Gwendolyn A. Ratliff

Gwendolyn A. Ratliff

Community Outreach

Gwendolyn Ratliff is a veteran educator and has assisted Bynums Marketing & Communications, Inc. in reaching the education market through training, community engagement, health awareness and mobility. Her education includes health and fitness. She is a graduate of Lincoln University and is a health and fitness expert. She has been providing services for Bynums Marketing & Communications, Inc. for approximately eight years.

Here is what clients say about Bynums Marketing & Communications, Inc...

“Your positive attitude and quality of work is to be commended. Keep up the good work.”—-V.G., Pittsburgh Pirates

“Follow through, attention to detail and working within varied budget parameters are some of the major qualities of service Bynums has afforded me… They have demonstrated the ‘care’ that is often lost in today’s business world.” —A.G., Roberto Clemente Foundation

“The Epilepsy Foundation Western/Central PA worked with Bynums to put together a direct mail campaign within the City of Pittsburgh. We were thrilled with the result — We had a high response rate and added almost 200 people to our mailing list. Working with Russell and his staff was a wonderful experience — they were creative, flexible, and offered great advice as the mailer took shape. We would recommend Bynums to any nonprofit.” —K.F., The Epilepsy Foundation Western/Central PA

“Bynums has performed a high quality of advertising services for the Allegheny County Housing Authority. Examples of the excellent work accomplished by this firm include: A very good Newsletter, Media, Coordination of Events, and an attractive Annual Report Calendar. I highly recommend Bynums for work with your agency. They are very knowledgeable in their field. Russell and Kathy Bynum care about their clients and go the extra mile for them.” —F.B., Allegheny County Housing Authority

“As founder and chair of the Pittsburgh Public Schools annual Take a Father to School Day, we were excited about partnering with Bynums Marketing & Communications, Inc. With 16 years of service as an elected member of the Pittsburgh School Board, I am so disappointed that I did not reach out to Russell Bynum’s company earlier. I found the service to be quick, efficient, and super professional. We received a great product. Our 2016 Take a Father to School Day Retrospective Report was well-received throughout Pittsburgh Public Schools. Thank you Bynums Marketing & Communications, Inc.” – Mark Brentley


About the Agency

Bynums Marketing & Communications, Inc. has been providing marketing services to corporations, small businesses, nonprofits, and governmental agencies for the past 35 years.


Bynums Marketing & Communications, Inc.

301 Grant Street, Suite 270

Pittsburgh, PA  15219

Phone:  412-471-4332

Email:  russell@bynums.com


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