WHO WE ARE
At Bynums Marketing & Communications, Inc., our mission is to provide result-getting, creative marketing, advertising and public relations services as we promote products and services that enhance life. We specialize in reaching multi-ethnic markets including African American, Hispanic, Asian, European, and the many facets of these markets.
Our focus has always been on developing solutions that help our clients minimize the uncertainty of their marketing,
Bynums Marketing & Communications, Inc. is located in downtown Pittsburgh at 301 Grant Street, Suite 4300, Pittsburgh, PA 15219. The agency was created by Russell & Kathy Bynum (a husband/wife team). Russell Bynum has over 36 years of education and experience in design, advertising and public relations, and Kathy Bynum has over 32 years of education and experience in marketing.
…help make your phone ring!
… help you get more website visits!
…help you bring more customers in the door!
…get you more positive media coverage!
Focused on Getting Results
For the past thirty-three years, Bynums has continued to develop an impeccable standard for providing techniques that have produced measurable results for its clients. We can help you reach your target markets with sensitivity and success.
Bynums Marketing & Communications, Inc. has received a number of Awards of Excellence and Awards of Distinction for its communications and graphic design work. Our award-winning service and attitude can help you gain greater exposure and make more sales.
Bynums’ qualified in-house staff provides Marketing Planning, Graphic Design, Web Design, Copywriting, Research, Public Relations and Media Placement services. In addition, we have a pool of subcontractors and vendors; including designers, writers, public relations specialists, research specialists, printers, photographers, technical writers, illustrators/cartoonists, photo stylists, on-air talent, models, and more.
About Our Falcon Theme
In a time long ago when princes dwelt in castles and modern firearms were unknown, Falconry was a favorite sport among the noble. A strong, powerful bird of prey, called a falcon, seized prey for its master. The skilled bird of prey rested on the shoulder of its owner and was hooded. At the appointed time, the hood was removed and the falcon would be released in search of prey. In some ways, the art of falconry and the result-getting focus of our agency are very much the same. Like a falcon, Bynums swoops down on your target market to help you capture increased sales, increased public awareness, and increased store traffic for your company or organization. As a falconer is selective about the type of prey he or she will pursue, we are also very selective in the types of products and services we promote. We work with clients who offer products and services that benefit the consumer and improve their quality of life.
Let us help you meet your marketing objectives.
Our agency provides marketing consulting and offers a variety of support services, including graphic design, copywriting, idea generation, and more. Whatever your level of need, Bynums is available to help your company soar.
We help clients build strong brands at the community, regional, and national levels, enabling them to increase sales and profits. Our agency has been in business for 32 years, providing effective marketing, advertising, and public relations strategies.
Strengthen your image.
Are you known for low prices or well-made products? Personal service or large size? Does your literature, signage, logo, etc., reflect the image you want for your company? Bynums will help you project an image that is right for you.
Case Study: Familylinks
Bynums Marketing & Communications, Inc. creates awareness for FamilyLinks on an ongoing basis. Various campaigns are developed to inform the public that FamilyLinks provides help for a variety of issues including drugs/alcohol, emotional and psychiatric/psychological problems. One campaign included bus shelter ads and postcards. It features a photograph of a distressed person along with the headline, “Got Problems? We can help.”
Several PR initiatives implemented by Bynums have resulted in major placement in the media (at least one story per month). Bynums has also created, and advised on the creation of, brochures for FamilyLinks.
OUTCOME: FamilyLinks has markedly increased the number of calls received by organizations needing their services. The organization has also had to expand its facilities to serve its growing client base.
Hire us as your strategic partner.
Call Bynums to develop a comprehensive marketing plan for your company, or to simply evaluate your ideas on an as-needed basis. Whatever your level of need, Bynums is available to help your company soar by developing strategies to help you reach your target market.
Bynums has provided services for...
100 Black Men of Western Pennsylvania • Afro-American Historical & Geneological Soceity • Allegheny County Housing Authority • American Eagle Outfitters • American Port Services • Allegheny Regional Asset District (ARAD) • A Second Chance, Inc. • BC SCORES • Bobby Lee’s Gourmet Pies & More • Boys & Girls Club of W. PA • Boy Scouts of America – Urban Scouting Committee • Capital BlueCross • Capital City Airport • Carnegie Museum of Natural History • Chris Moore & Associates • Clarion University • Caribbean Intercultural Vibrations/Caribbean Vibes • Coalition Against Violence/B-PEP • Community College of Allegheny County • Community Lender Credit Program Cornerstone Television Network • Covenant on the Hill/Kingdom Restoration Christian Center • Diane Johnson, D.P.M., C. Ped. • Dorsey’s Record Shop/Dorsey’s Digital Imaging • Duquesne Light Company • Ebony & Ivory Ball/Women of Pgh 2000 • Epilepsy Foundation • Family Services of Western Pennsylvania • Familylinks, Inc. • FBO AvCenter • Flora’s Catering • Functional Literacy Ministry of Haiti • Gateway Health Plan • Garfield Jubilee Association • Glaxosmithkline Consumer Healthcare • Healthy Start, Inc. • Heinz History Center • Highmark Blue Cross/Blue Shield • Hill District Federal Credit Corporation • Hill House Association • Honorable Dwayne D. Woodruff & Joy Maxberry Woodruff • Hospital Council of Western PA • Hospital Shared Services • Housing Authority of the City of Pittsburgh • Johnson Controls World Services • Kuntu Repertory Theatre • Landmarks Community Capital Corporation • La Roche College • Manchester Citizens Corporation • Macedonia • MASJ Publishing, Inc. • Metropolitan Baptist Church • Millennium First (a medical product) • Milton Hershey School • National City Bank of Pennsylvania/PNC Bank • National Society of Black Engineers • New Horizon Theater • Northside Coalition For Fair Housing • Nu/Hart Clinics, Inc. • Oakland Fashion Optical • Operation Nehemiah • Paramon Marketing • PNC Bank • PCSI (Pittsburgh Community Services, Inc.) • Pennsylvania Council on the Arts • Pennsylvania Department of Commerce • Pennsylvania Higher Educational Facilities Authority • Pittsburgh 2000 • Pittsburgh Community Reinvestment Group • Pittsburgh Pirates • Pittsburgh Senior Connection • Pittsburgh Theological Seminary • POISE Foundation • Port Authority of Allegheny County • Sheridan Broadcasting Corporation • SIDS (Sudden Infant Death Syndrome) Alliance • Sisters Saving Ourselves Now • University of Pittsburgh • UPMC Health Plan • U.S. Small Business Administration • Urban League of Greater Pittsburgh/Urban League of Greater Pittsburgh Charter School • Westinghouse • Women in Christian Ministries, Inc. • and others
About the Agency
Bynums Marketing & Communications, Inc. has been providing marketing services to corporations, small businesses, nonprofits, and governmental agencies for the past 35 years.